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a brand for anyone at any age.

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Learn about the world of gerontology through thought-provoking insights, practical tips, and empowering stories designed to enhance your aging experience. Whether you’re here to learn about ageism, discover ways to thrive at any stage of life, or explore the latest trends in gerontology, you’ll find content that inspires, educates, and entertains. Let’s make aging a journey worth celebrating together!

About

GERO-WHAT?!® BLOG

image of Christina Peoples, a Black woman with an afro, gold hoop earrings, red lip stick, and clear framed glasses

image of Christina Peoples, a Black woman with an afro, gold hoop earrings, red lip stick, and clear framed glasses

Most People Don’t Think About Aging Until It’s Too Late

Christina Peoples, Founder of Gero-what?!® Over the past 7 ½ years, one question always comes up: “How did Gero-What?!® start?” Usually,...

7 Years, 7 Lessons: Getting Older and Learning

7 Years, 7 Lessons: Getting Older and Learning

7 Years, 7 Lessons: Getting Older and Learning

My word for the year is BLOOM . As I celebrate the anniversary of Gero-What?! and reflect on the past seven years, I feel this word is so...

Aging [In] Place

Aging [In] Place

Aging [In] Place

Earlier this year, my heat decided to stop working. I’d like to add that this was smack dab in the middle of winter! I can't even put...

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